Why is this page text-only?

The Green Event Summit is the most comprehensive conference event yet on the subject of eco-friendly events and will bring together hundreds of executives from Fortune 500 companies, show organizers, independent planners and representatives from leading event venues and suppliers to discuss and learn about the environmental issues that will impact how they create, produce and execute their meetings, corporate events, special events and shows. The conference will also showcase leading providers of “green” meeting and event products, services and solutions.

Why Now? |  Program Highlights | Topics | Partner Associations | Agenda At A Glance

Why this Event, and Why Now?

The “Green” movement is gaining momentum as people around the world are increasingly voicing their concerns over the impact of businesses on the environment. Studies have shown that consumers will favor companies that demonstrate a commitment to environmental sustainability, and more corporations are seeking ways to prove that commitment by examining – and often changing – their business practices. This movement has already begun to impact the event industry, which given the temporary nature of events, can be seen as wasteful.

Upper-management across Corporate America is putting pressure on event and exhibit departments to adhere to the new sustainability taglines that so many are adopting. Clients in turn are putting pressure on event and exhibit designers, their agencies, and suppliers to help them create totally green solutions or add shades of green to existing platforms.

The goal of The Green Event Summit is threefold: 1. Examine and understand the overall trends that are driving the green movement and how they will impact the way event organizers plan and execute their events; 2. Assess and define the direct and indirect financial impact of “greener” events on the organizations that produce them; 3. Create a framework of specific short and long term steps that event organizers can take to reduce the impact of their events on the environment.

Program Highlights
The Green Event Summit will be anchored by three keynote presentations, and more than 28 sessions programmed in a four-conferences-in-one format across subject tracks designed for marketers, show organizers, meeting and special event planners, and designers. Attendees from the four segments of the industry will come together at general sessions and networking functions.

Keynote presentations include an exclusive “Go Inside Live Earth with Producers, Agencies & Sponsors” -- a power panel discussion with the top players behind last year’s “Live Earth: A Concert for a Climate in Crisis” which will take attendees behind the scenes of one of the most groundbreaking green event-series ever produced; and Green Marketing and Design Opportunities, by Jacquelyn Ottman, author of Green Marketing: Opportunity for Innovation and a world-recognized authority on green marketing whose seminars are endorsed by the Industrial Designers Society of America.

Topics
GMS dives deep into the top-of-mind green subjects that event professionals are dealing with right now, including:

  • Green Trade Show Exhibiting
  • Greening Your Event Portfolio
  • Creating Green Proprietary Events
  • Using Events to Communicate Corporate Green Initiatives
  • Green Sponsorship Activation
  • Reducing the Environmental Load of Exhibits
  • Eco-Friendly Materials for Event Exhibits
  • Turning Your Design Department Green
  • Green Museum Exhibit Design
  • Eco-Friendly Lighting Design
  • Sustainable Signage and Graphics
  • Green Event Timelines
  • Creative Green Event Concepts
  • How to Evaluate Your Venues for their Green-ness
  • Creating High-Profile Green Events
  • Budgeting for Green Events
  • Greening Your F&B – From Menu Choices to Waste Control
  • Best Practices and Smart Choices for Green Production
  • Creating Greener Meetings
  • Developing a Green Show Strategy
  • Municipal Mandates that will Impact Your Events
  • Responding to Member and Exhibitor Pressure to Go Green
  • Site Selection: Is that Facility Really Green?
  • Adding Green to Your RFPs
  • Working with Venues, Contractors and Caterers to Reduce, Reuse and Recycle

Leading Associations Provide Support

R7M has enlisted the active support of the leading industry associations serving the event industry. The following organizations are demonstrating their commitment to providing their members with insight and access to the latest thinking and resources around green marketing and events by participating as industry partners with the Green Event Summit:

  • Trade Show Exhibitors Association (TSEA)
  • Exhibit Designer and Producers Association (EDPA)
  • Society of Independent Show Organizers (SISO)
  • Event Marketing Institute (EMI)
  • National Association of Consumer Shows (NACS)
  • Exhibition Services & Contractors Association